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Social Contribution Activities with Customers
Operating companies in the Group including Daimaru Matsuzakaya Department Stores and Parco are engaged in social contribution activities with customers in collaboration with NPOs and external institutions.
Pink Ribbon Campaign
Daimaru, Matsuzakaya, Parco, and JFR Card are involved in the Pink Ribbon Campaign, an awareness
campaign to promote the early diagnosis, detection, and treatment of breast cancer.
In order to support NPOs in each area that promote awareness-raising activities for breast cancer
examinations, mainly in Pink Ribbon Month (October), Daimaru and Matsuzakaya stores conduct
awareness-raising activities through the distribution of original leaflets, crowdfund online, and raise
funds in physical stores. The funds thus raised are donated along with a portion of the proceeds from the
sale of original pins.
Click here
for details.

Blue Clover Campaign
Daimaru and Matsuzakaya stores regularly conduct the Blue Clover Campaigns to provide correct
knowledge about increasingly prevalent prostate cancer and to promote “early detection and appropriate
treatment.” And they conduct awareness-raising activities through the distribution of original leaflets.
In order to support the Prostate Cancer Education Council in Japan, they raise funds in
physical stores. The funds thus raised are donated along with a portion of the proceeds from the sale of
original pins.
Click here
for details.

Table for Two
In support of the activities of TABLE FOR TWO International (TFT), a certified NPO that helps
feed children in developing countries, Daimaru and Matsuzakaya stores hold the TABLE FOR TWO Fair twice a year.
During this period, each participating restaurant offers a charity menu and donates a portion of
the sales. Online and in-store donations are also available.
Click here for details.


Support for Affected Areas
The Group has been donating relief funds to support the recovery of areas affected by natural disasters,
which have become increasingly large-scale in recent years. To ensure that donations can be made promptly and fairly in emergency situations caused by sudden disasters, we felt it necessary to formulate new donation guidelines. After much discussions
at the Group Management Meeting and the Board of Directors, we formulated “The JFR Group Donation
Guidelines” in October 2018. The guidelines enable prompt donations to the affected areas.
Daimaru Matsuzakaya Department Stores raises money in each store. In addition, we support the affected areas
through our core department store business, for example, by actively holding exhibitions of the local products of the
disaster-stricken areas.
Major donations
Disaster |
Donor |
Amount donated |
Recipient |
---|---|---|---|
Great East Japan Earthquake |
J. Front Retailing |
30 |
Japanese Red Cross Society |
Kumamoto Earthquake |
J. Front Retailing |
10 |
Japanese Red Cross Society |
Parco |
10 |
Japanese Red Cross Society |
|
Torrential rains in July 2018 |
J. Front Retailing |
10 |
Japanese Red Cross Society |
Hokkaido Eastern Iburi Earthquake |
J. Front Retailing |
10 |
Japanese Red Cross Society |
Typhoon No. 19 in 2019 |
J. Front Retailing |
10 |
Japanese Red Cross Society |
Major Charity Support in FY2023 (Daimaru Matsuzakaya Department Stores)
Recipients |
Details |
Amount of donations (Thousands of yen) |
---|---|---|
World Wide Fund for Nature Japan |
One coupon or shopping support ticket is given in exchange for each item collected through the ECOFF campaign. Those who do not use their shopping support ticket can vote on the website to donate the ticket to a organization. A total of 1,000,000 yen will be donated to environmental conservation organizations according to the number of votes cast. |
984 |
Japan Environmental Education Forum |
372 |
|
National Land Afforestation Promotion Organization |
404 |
|
Institute JEAN |
240 |
|
Hokkaido Shimbun Wildlife Fund |
A fee is charged to curb the use of plastic shopping bags and a portion of the proceeds are donated to a local environmental conservation group. |
229 |
Hyogo Environmental Advancement Association |
207 |
|
Shizuoka Prefecture Greenbank Foundation |
52 |
|
Shimonoseki Environment Fund |
31 |
|
Kyoto Green Project |
171 |
|
Fund to Return Proceeds from Plastic Bag Charges |
143 |
|
Osaka City Furusato Donation |
104 |
|
Tokyo Flower and Greenery Fund |
535 |
|
Takatsuki City Environment Fund |
113 |
|
TABLE FOR TWO International |
Money raised through TABLE FOR TWO Fair and a portion of the proceeds from the sale of special menu items, etc. are donated to support school lunch programs in developing countries. |
622 |
Pink Ribbon Campaign in each district |
A portion of the proceeds from the Pink Ribbon Campaign and from the sale of original pin badges are donated to support activities for promoting breast cancer prevention awareness. |
187 |
Prostate Cancer Education Council in Japan |
A portion of the proceeds from the Blue Clover Campaign and the sale of original pin badges are donated to support activities for promoting prostate cancer prevention awareness. |
70 |
United Nations UNHCR Association |
Support for the victims of the earthquake in southeastern Turkey. |
2,547 |
Other donation activities conducted at each store |
2,233 |
|
total |
9,244 |